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October 10, 2015

5 Reasons Why I Loved Rejection of my Copy

You know the feeling when you handover the first draft of your copy, you feel like you are handing over your heart – only to get it squished mercilessly with ugly gooey remaining of your efforts and sleepless nights oozing out. Yeah. That agony. That catastrophe. That rejection.

Sometimes you suck it up and don’t take it personal. But sometimes, well, it’s nothing short of dramatic ending.

You want to eliminate the word ‘feedback’ from the dictionary and replace it with ‘a cruel dagger to the heart’.

We all have been there. Some come out on the other side with more confidence and some get stuck in that sphere.

Fortunately, I did pass through and somehow everything changed. I changed. Here’s what I learned:

1.It became my greatest motivation.

Everyone has an idea about their self-value. I had too as a freelance copywriter and content writer in Saudi Arabia and I wanted to earn I thought I deserved. And somehow it made me reach out for more. I started putting efforts for opportunities I never knew I had. It was revenge, maybe. But it turned out that something extraordinary is around the corner.

You just have to go a little farther than your usual way.

2. I learned how to survive in ‘creative’ industry.

If you get paid to be creative, you can’t take feedback to your heart (or head). Creative industry is highly subjective and it’s not always you come across people who value your work or style. But one thing’s for sure: you will always find people who will look at your work like you do and sometimes more. So keep looking. Keep producing.

3. My goal became to get better.

Remember the rule no. 2? “Customer is always right.” – Well I prefer to look at this in this way that you can’t blame your client.

You can’t stay in bed all day long sulking either. And you definitely can’t give up on your dreams. What you can do is to get better and better.

Self-destruction is not an option and nor it will be. And I keep reminding this to myself.

4. I stopped hearing non-sense.

Nothing declutters your life like a good fat rejection. Seriously, think about it. Initially when you get a new client, you get involved deeply with the project and business. You want to contribute to its success in the greatest way possible. And when you get rejected, you face the hard truth that it didn’t matter to them if you cared or not. So it lets you prioritize your work even more and look at the client in a different and light perspective. Non sense attachment and understanding doesn’t do you any good. Lesson learned.

5. I realized we end up where we are supposed to.

Rejection for me is now like a clearance of pathway. I will get there eventually where I want to be a copywriter and content writer. And if something didn’t work out, it means that there is something greater and amazing for me waiting in the future.

 

Rejection is just a part of the greater acceptance. The sooner you learn it, the better.

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